Celebrate National Physical Therapy Month

It's National Physical Therapy Month and I am pleased to share with you that APTA has worked with producers of the Viewpoint public television series to create a documentary-style feature and advertisement on the profession, organization, and ways physical therapy helps people stay healthy, active, and mobile.

The 60-second advertisement will air nationally tonight on Fox Business during primetime at 10:55pm ET (note that the airing could occur anytime within an hour of the scheduled time, depending on the news schedule). We encourage you to join us in watching for it tonight! The ad will air again on Oct. 8 on Fox Business, and then four times in each of the top 100 U.S markets, such as Boston, Houston, Chicago, Denver, and Phoenix for 400 airings throughout the month of October.

The documentary feature will air on public television as a part of the Viewpoint series throughout the month. You also can view APTA's full Viewpoint documentary anytime.

Lastly, we are running a ChoosePT consumer ad on a billboard in Times Square focusing on "The Economic Value of Physical Therapy in the United States" report throughout the month. View web cam footage of APTA's ad appearing in Times Square.

Thank you for your membership. We hope you have a wonderful National Physical Therapy Month, and we encourage you to share your celebrations with us! Use #PTmonth and #ChoosePT in your social media posts throughout October.

Sincerely,

Aaron Bishop

APTA Vice President Public Affairs